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Your Nostalgia Campaign is Too On the Nose
The sign on a local McDonald’s reads: Famous faves priced to save Something about this line strikes me wrong. Very much so.
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The Convenience of Lying
We lie. All the time. We lie to cover our mistakes. We lie to make ourselves look or feel better. We lie. Even when we should know better, we lie anyway. But worse than the simple lies or the squirm-out-of-personal-trouble lies, is the lie we write down for posterity because admitting the truth would be…
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Killing the Wisdom of Youth
Think back to your junior year of high school. Remember the things that made your blood boil: what you really cared about. Have it? Now write down some words that come to mind. Just take about 2 minutes to do this exercise. Now look at the list. What do you notice? Who are you now…